Sony Ericsson K550 plum ruby hits ebay

Just yesterday I posted about the mysterious purple K550 and today it has hit ebay. This pretty much wipes out the speculations that this is not an official Sony Ericsson color but an aftermarket housing. For all of you who wants to buy it, ebay seller X1387 has it in stock for 229$ US. Now we know the official name color...plum ruby...plum sounds familiar...doesn't it?