Yahoo!'s Lockport Facility Was Awarded a $9.9 Million Sustainability Grant from the Department of Energy for Its Leadership in Designing Energy-Efficient Data Centers.
SUNNYVALE, Calif. & LOCKPORT, N.Y. -- Yahoo! Inc. (NASDAQ: YHOO) today unveiled one of the world's most energy-efficient, environmentally friendly and cost-effective data center buildings in Lockport, Niagara County, New York. The state-of-the-art facility uses a combination of innovative data center design and Lockport's naturally cool climate to dramatically decrease its electricity use throughout the year.
Yahoo! is hosting a ribbon cutting event with Yahoo! executives and elected officials, including Yahoo! CEO, Carol Bartz; Yahoo! Executive Vice President of Service Engineering and Operations, David Dibble; U.S. Senator for New York, Charles E. Schumer (D-NY); New York Governor, David Paterson; U.S. Representative, Christopher Lee (R-NY-26); New York State Senator, George D. Maziarz (R-62); New York State Assemblymember, Jane Corwin (R-142); and New York Power Authority (NYPA) President and CEO, Richard M. Kessel.
"We're thrilled to unveil our world-class data center in Lockport and take an active role in the community," said Yahoo!'s Carol Bartz. "Yahoo! is serious about sustainability and is leading efforts to address climate change. That's why we believe in creating highly efficient data centers that minimize the impact on the environment."
The Lockport facility will have the first implementation of Yahoo!'s green data center design, called the Yahoo! Computing Coop (YCC). The best-in-class, energy-efficient design was recognized by the U.S. Department of Energy (DOE) in 2010 with a sustainability grant of $9.9 million, the largest award received from the DOE's recent Green IT grant program. The facility uses a combination of Lockport's cool climate, prevailing winds and hydropower to keep the 120-by-60-foot server buildings cool. The YCC design, dubbed the "Yahoo! Chicken Coop," mimics the long, narrow design of a chicken coop to encourage natural air flow 100 percent of the time, resulting in an annualized average of less than 1 percent of the buildings' total energy consumption being required to cool the facility. Yahoo!'s Lockport data center is among the most efficient data centers in the world, with a low power usage effectiveness1 (PUE) of 1.08, compared with the industry average of 1.922.
The Lockport data center will:
* Consume at least 40 percent less energy, and at least 95 percent less water than conventional data centers.
* Save enough energy to power more than 9,000 New York state households annually.
* Save enough energy to power approximately 300,000 CFL light bulbs for one year, running 24/7.
* Save enough energy to power approximately 1.1 million laptops for a year.
* Save more water per year than flows over the Niagara Falls for a minute straight (4 million cubic feet per minute is what the Falls flow on average).
* Save enough water in one year to provide drinking water for 200,000 people to sustain a healthy life. (Approximately 180 gallons per year per person is the average amount of drinking water over a lifetime.)
"Yahoo!'s leadership in designing and building environmentally sustainable data centers is solidified as we begin operating one of the most energy-efficient data centers in the world," said David Dibble of Yahoo!. "With the Yahoo! Chicken Coop design, we are spending less than one cent for cooling for every dollar spent on electricity. Significantly reducing our electricity usage is not only good for the environment, but also good for our bottom line, giving Yahoo! a competitive advantage."
Dibble continued: "New York state and the greater Buffalo area possess all the resources required to run a world-class data center, including a cool climate, clean energy and a qualified work force. We are grateful for the incredible level of support we have received from local and state government, the New York Power Authority, Lockport residents, and local businesses that all helped to make this project a success."
Hydropower for the data center will be supplied by NYPA, which was recognized in 2006 as one of the cleanest utilities in the United States. "By working closely with Yahoo! and providing low-cost hydropower to the data center, NYPA is creating a more sustainable environment in the region and supporting the creation of jobs for western New Yorkers in the information technology sector," said Richard M. Kessel of NYPA.
Yahoo! is thoughtful about site locations, with the goal of benefiting the local community, local businesses and Yahoo! users worldwide. Yahoo! supported up to 500 jobs throughout the construction process at the 155,000-square-foot site, and is committed to creating up to 125 jobs total in the state of New York. In addition to the data center, the site will also support a Yahoo! Operations Center, which monitors the Yahoo! infrastructure to ensure consistent uptime, and a Global Service Desk, a 24/7 IT support center for Yahoo! employees. The Lockport facility is integral to powering the valuable network of Yahoo! sites, including Yahoo! Mail, Messenger, Flickr, News, Sports, Finance, Answers.
Senator Charles E. Schumer said, "At a time of sky-high unemployment, 125 new, high-tech, high-paying jobs is just what the doctor ordered. Yahoo! will be a beacon for other high tech firms highlighting the advantages of Western New York: low-cost, clean energy, a business-friendly environment with partnership from New York State and a world class workforce. This is the result we've been working towards for all these months, and it's great news for everyone involved in the decision and for those looking for work in Western New York. Yahoo! has made the right choice - as they know the workforce in Western New York is committed, hard working and well educated."
Governor David Paterson said, "As a world-class online media company, I would like to welcome Yahoo! to New York State. Having an international company of Yahoo!'s caliber establish a presence in Lockport opens the door to enormous possibility in locating other high-tech companies to Western New York. I am excited to see that Yahoo! is well underway with their investment in New York State and look forward to seeing the many opportunities this will bring to Niagara County and the broader Western New York community."
Congressman Christopher Lee said, "I'd like to welcome Yahoo! to western New York, home of some of the hardest-working men and women in the country. I know western New Yorkers will be an asset to Yahoo! as it begins its operations here, and I look forward to seeing Yahoo! grow in our community and create good jobs."
Senator George Maziarz said, "I am honored to welcome Yahoo! to our community. The choice of Lockport for its East Coast data center shows that Niagara County possesses the resources to compete on a global scale. Yahoo! recognized the importance of our strong work ethic, abundance of inexpensive hydropower, strong infrastructure and high-tech communications network in choosing to locate this facility in Lockport. We look forward to working with Yahoo! for many years to come."
Assemblymember Jane Corwin said, "Today's opening of the Yahoo! Data Center in Lockport signifies the successful collaboration of planning and hard work between western New York's local, state and federal officials, and a multibillion-dollar corporation. I am proud to join all of my colleagues in government as well as officials from Yahoo!, as we unveil the new data center, and demonstrate that our local economy, supplemented with such a reputable workforce, has what it takes to attract a premier corporation like Yahoo!"
About Yahoo!
Yahoo! attracts hundreds of millions of users every month through its innovative technology and engaging content and services, making it one of the most visited Internet destinations and a world-class online media company. Yahoo!'s vision is to be the center of people's online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! is headquartered in Sunnyvale, California. For more information, visit pressroom.yahoo.com or the company's blog, Yodel Anecdotal (yodel.yahoo.com).
Showing posts with label Yahoo. Show all posts
Showing posts with label Yahoo. Show all posts
Yahoo! Inc. Issues Statement Regarding Alibaba
SUNNYVALE, Calif. -- Yahoo! Inc. (NASDAQ:YHOO) issued the following statement:
"Our investment as a shareholder in Alibaba Group is strategic and a great one for our company and our shareholders," said Carol Bartz, CEO, Yahoo! Inc. "As an investor, Yahoo! has no operational control in the Group and we're very supportive of the operational direction Jack Ma and his team are taking the Group. Jack is clearly one of the most impressive entrepreneurs of our time. We are not going to comment on any private discussions we may or may not have with our strategic partners. As with all matters like this, any decisions regarding this investment would be driven by what will create the most value for our shareholders."
About Yahoo!
Yahoo! attracts hundreds of millions of users every month through its innovative technology and engaging content and services, making it one of the most visited Internet destinations and a world-class online media company. Yahoo!'s vision is to be the center of people's online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! is headquartered in Sunnyvale, California. For more information, visit pressroom.yahoo.com or the company's blog, Yodel Anecdotal (yodel.yahoo.com)
"Our investment as a shareholder in Alibaba Group is strategic and a great one for our company and our shareholders," said Carol Bartz, CEO, Yahoo! Inc. "As an investor, Yahoo! has no operational control in the Group and we're very supportive of the operational direction Jack Ma and his team are taking the Group. Jack is clearly one of the most impressive entrepreneurs of our time. We are not going to comment on any private discussions we may or may not have with our strategic partners. As with all matters like this, any decisions regarding this investment would be driven by what will create the most value for our shareholders."
About Yahoo!
Yahoo! attracts hundreds of millions of users every month through its innovative technology and engaging content and services, making it one of the most visited Internet destinations and a world-class online media company. Yahoo!'s vision is to be the center of people's online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! is headquartered in Sunnyvale, California. For more information, visit pressroom.yahoo.com or the company's blog, Yodel Anecdotal (yodel.yahoo.com)
Download Application Yahoo! Mail V1.20(0) for Nokia 5800, N97, X6 and 5530
Yahoo! Mail V1.20(0) is here for your Symbian S60 5th edition based mobiles such as Nokia 5800 XpressMusic, N97, N97 Mini, X6, 5230, 5233, 5235 and 5530 XpressMusic. The application lets you launch Yahoo! Mail directly from the launcher icon inside Applications on your mobile.
Just click on Yahoo! Mail icon from your Applications folder and you will be able to login into your Yahoo! account. Now you don't need to go to internet--> Web --> Options --> Go to --> New web page to launch Yahoo! Mail. The version 1.20(0) of Yahoo! Mail is available to download from the following link.
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Yahoo! Inc. Issues Statement Regarding Alibaba
SUNNYVALE, Calif. -- Yahoo! Inc. (NASDAQ:YHOO) issued the following statement:
"Our investment as a shareholder in Alibaba Group is strategic and a great one for our company and our shareholders," said Carol Bartz, CEO, Yahoo! Inc. "As an investor, Yahoo! has no operational control in the Group and we're very supportive of the operational direction Jack Ma and his team are taking the Group. Jack is clearly one of the most impressive entrepreneurs of our time. We are not going to comment on any private discussions we may or may not have with our strategic partners. As with all matters like this, any decisions regarding this investment would be driven by what will create the most value for our shareholders."
About Yahoo!
Yahoo! attracts hundreds of millions of users every month through its innovative technology and engaging content and services, making it one of the most visited Internet destinations and a world-class online media company. Yahoo!'s vision is to be the center of people's online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! is headquartered in Sunnyvale, California. For more information, visit pressroom.yahoo.com or the company's blog, Yodel Anecdotal (yodel.yahoo.com)
"Our investment as a shareholder in Alibaba Group is strategic and a great one for our company and our shareholders," said Carol Bartz, CEO, Yahoo! Inc. "As an investor, Yahoo! has no operational control in the Group and we're very supportive of the operational direction Jack Ma and his team are taking the Group. Jack is clearly one of the most impressive entrepreneurs of our time. We are not going to comment on any private discussions we may or may not have with our strategic partners. As with all matters like this, any decisions regarding this investment would be driven by what will create the most value for our shareholders."
About Yahoo!
Yahoo! attracts hundreds of millions of users every month through its innovative technology and engaging content and services, making it one of the most visited Internet destinations and a world-class online media company. Yahoo!'s vision is to be the center of people's online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! is headquartered in Sunnyvale, California. For more information, visit pressroom.yahoo.com or the company's blog, Yodel Anecdotal (yodel.yahoo.com)
Yahoo! to Participate at Upcoming Investor Conference
Live Webcast Available
SUNNYVALE, Calif. -- Yahoo! Inc. (NASDAQ:YHOO) announced that Carol Bartz will participate in the Goldman Sachs Communacopia Conference.
WHAT:
Carol Bartz, CEO, will participate in a question and answer session at the Goldman Sachs Communacopia Conference.
WHEN:
The session is scheduled to begin at 4:10 p.m. ET / 1:10 p.m. PT on Tuesday, September 21, 2010
HOW:
A live webcast of both events will be available on the Investor Relations website at: http://yhoo.client.shareholder.com/events.cfm?CalendarID=5
About Yahoo!
Yahoo! attracts hundreds of millions of users every month through its innovative technology and engaging content and services, making it one of the most trafficked Internet destinations and a world class online media company. Yahoo!'s vision is to be the center of people's online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! is headquartered in Sunnyvale, California. For more information, visit http://pressroom.yahoo.com or the company's blog, Yodel Anecdotal (http://yodel.yahoo.com).
SUNNYVALE, Calif. -- Yahoo! Inc. (NASDAQ:YHOO) announced that Carol Bartz will participate in the Goldman Sachs Communacopia Conference.
WHAT:
Carol Bartz, CEO, will participate in a question and answer session at the Goldman Sachs Communacopia Conference.
WHEN:
The session is scheduled to begin at 4:10 p.m. ET / 1:10 p.m. PT on Tuesday, September 21, 2010
HOW:
A live webcast of both events will be available on the Investor Relations website at: http://yhoo.client.shareholder.com/events.cfm?CalendarID=5
About Yahoo!
Yahoo! attracts hundreds of millions of users every month through its innovative technology and engaging content and services, making it one of the most trafficked Internet destinations and a world class online media company. Yahoo!'s vision is to be the center of people's online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! is headquartered in Sunnyvale, California. For more information, visit http://pressroom.yahoo.com or the company's blog, Yodel Anecdotal (http://yodel.yahoo.com).
Yahoo! Connected TV Enhances TV Viewing Experience for Millions of Toshiba Consumers with the Best of the Web
SUNNYVALE, Calif. & IRVINE, Calif. -- Yahoo! (NASDAQ: YHOO) and Toshiba America Information Systems, Inc. announced that Yahoo! Connected TV is now available on several new models of Toshiba 46"-55" HDTVs, including the WX800 Cinema Series(R) 3D LED. For the first time on Toshiba HDTVs, consumers will be able to access Yahoo! Connected TV to easily interact with high-quality Internet content and services while they watch TV.
"Yahoo! is reaching consumers wherever they view content -- on mobile devices, PCs, tablets, and TV -- and partnering with Toshiba enables us to deliver a rich variety of Internet content to the living rooms of millions more people," said Ron Jacoby, vice president, Connected TV, Yahoo! Inc. "With worldwide sales of all Internet-enabled TVs expected to rise to more than 87 million units by 2013 1, Yahoo! is focused on expanding the reach of Yahoo! Connected TV and ensuring the best Internet-connected TV experience for our consumers, publishers, and developers."
"Toshiba is dedicated to developing a brand of televisions that truly enrich the viewing experience," said Ron Smith, vice president of marketing, Toshiba America Information Systems, Inc., Digital Products Division. "By partnering with Yahoo!, the proven leader in delivering compelling Internet content directly to TV screens, we are able to provide consumers with features that enable them to enjoy a variety of entertainment content directly from their remote."
Toshiba's premiere Cinema Series line provides the ultimate in picture quality and multimedia connectivity, including an integrated Yahoo! Connected TV experience. The WX800 Cinema Series 3D LED, boasts an ultra-slim depth of less than 1.2 inches and a new flush-front design with sleek chrome trim. The VX700 Cinema Series LED is for home theater enthusiasts who are looking for unique features and convenient access to streaming content and services.
With more than 65 Yahoo! TV Widgets and thousands of content sources available at the click of a button, consumers have direct access to over 50,000 movies and TV shows and thousands of entertainment sources on demand. Consumers can access the latest movies on Blockbuster(R), vote on and stream free TV show episodes from Showtime, browse the latest news from CBS; get up-to-date sports scores on USA Today(R); listen to music on Pandora(R); shop on eBay(R); play games; or keep up with their friends on Twitter(R) and Facebook(R)-- all while watching TV.*
The Internet revolution will be televised(TM) as consumers use Yahoo! Connected TV to easily interact with Internet content and services to complement and enhance the traditional TV viewing experience.
Yahoo!'s publicly available Widget Development Kit (WDK) enables anyone to create a TV widget and broadcast content and services to millions of consumers around the world. Yahoo!'s unmatched scale and exposure to new audiences ensure that content developers and publishers have a vast opportunity to create widgets for Yahoo! Connected TV.
1 iSuppli, February, 2010
About Yahoo!
Yahoo! attracts hundreds of millions of users every month through its innovative technology and engaging content and services, making it one of the most visited Internet destinations and a world-class online media company. Yahoo!'s vision is to be the center of people's online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! is headquartered in Sunnyvale, California. For more information, visit pressroom.yahoo.com or the company's blog, Yodel Anecdotal (yodel.yahoo.com)
For additional information about Yahoo! Connected TV, including images, please visit: http://connectedtv.yahoo.com/newsroom
About Toshiba America Information Systems Inc. (TAIS)
Headquartered in Irvine, Calif., TAIS is comprised of four business units: Digital Products Division, Imaging Systems Division, Storage Device Division, and Telecommunication Systems Division. Together, these divisions provide mobile products and solutions, including industry-leading portable computers; televisions, TV/DVD Combination products, Blu-ray Disc and DVD products, and portable devices; imaging products for the security, medical and manufacturing markets; storage products for automotive, computer and consumer electronics applications; and IP business telephone systems with unified communications, collaboration and mobility applications. TAIS provides sales, marketing and services for its wide range of products in the United States and Latin America.
TAIS is an independent operating company owned by Toshiba America, Inc., a subsidiary of Toshiba Corporation. Toshiba is a world leader and innovator in pioneering high technology, a diversified manufacturer and marketer of advanced electronic and electrical products spanning information & communications systems; digital consumer products; electronic devices and components; power systems, including nuclear energy; industrial and social infrastructure systems; and home appliances. Toshiba was founded in 1875, and today operates a global network of more than 740 companies, with 204,000 employees worldwide and annual sales surpassing 6.3 trillion yen (US$68 billion). For more information on Toshiba's leading innovations, visit the company's Web site at www.toshiba.com.
"Yahoo! is reaching consumers wherever they view content -- on mobile devices, PCs, tablets, and TV -- and partnering with Toshiba enables us to deliver a rich variety of Internet content to the living rooms of millions more people," said Ron Jacoby, vice president, Connected TV, Yahoo! Inc. "With worldwide sales of all Internet-enabled TVs expected to rise to more than 87 million units by 2013 1, Yahoo! is focused on expanding the reach of Yahoo! Connected TV and ensuring the best Internet-connected TV experience for our consumers, publishers, and developers."
"Toshiba is dedicated to developing a brand of televisions that truly enrich the viewing experience," said Ron Smith, vice president of marketing, Toshiba America Information Systems, Inc., Digital Products Division. "By partnering with Yahoo!, the proven leader in delivering compelling Internet content directly to TV screens, we are able to provide consumers with features that enable them to enjoy a variety of entertainment content directly from their remote."
Toshiba's premiere Cinema Series line provides the ultimate in picture quality and multimedia connectivity, including an integrated Yahoo! Connected TV experience. The WX800 Cinema Series 3D LED, boasts an ultra-slim depth of less than 1.2 inches and a new flush-front design with sleek chrome trim. The VX700 Cinema Series LED is for home theater enthusiasts who are looking for unique features and convenient access to streaming content and services.
With more than 65 Yahoo! TV Widgets and thousands of content sources available at the click of a button, consumers have direct access to over 50,000 movies and TV shows and thousands of entertainment sources on demand. Consumers can access the latest movies on Blockbuster(R), vote on and stream free TV show episodes from Showtime, browse the latest news from CBS; get up-to-date sports scores on USA Today(R); listen to music on Pandora(R); shop on eBay(R); play games; or keep up with their friends on Twitter(R) and Facebook(R)-- all while watching TV.*
The Internet revolution will be televised(TM) as consumers use Yahoo! Connected TV to easily interact with Internet content and services to complement and enhance the traditional TV viewing experience.
Yahoo!'s publicly available Widget Development Kit (WDK) enables anyone to create a TV widget and broadcast content and services to millions of consumers around the world. Yahoo!'s unmatched scale and exposure to new audiences ensure that content developers and publishers have a vast opportunity to create widgets for Yahoo! Connected TV.
1 iSuppli, February, 2010
About Yahoo!
Yahoo! attracts hundreds of millions of users every month through its innovative technology and engaging content and services, making it one of the most visited Internet destinations and a world-class online media company. Yahoo!'s vision is to be the center of people's online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! is headquartered in Sunnyvale, California. For more information, visit pressroom.yahoo.com or the company's blog, Yodel Anecdotal (yodel.yahoo.com)
For additional information about Yahoo! Connected TV, including images, please visit: http://connectedtv.yahoo.com/newsroom
About Toshiba America Information Systems Inc. (TAIS)
Headquartered in Irvine, Calif., TAIS is comprised of four business units: Digital Products Division, Imaging Systems Division, Storage Device Division, and Telecommunication Systems Division. Together, these divisions provide mobile products and solutions, including industry-leading portable computers; televisions, TV/DVD Combination products, Blu-ray Disc and DVD products, and portable devices; imaging products for the security, medical and manufacturing markets; storage products for automotive, computer and consumer electronics applications; and IP business telephone systems with unified communications, collaboration and mobility applications. TAIS provides sales, marketing and services for its wide range of products in the United States and Latin America.
TAIS is an independent operating company owned by Toshiba America, Inc., a subsidiary of Toshiba Corporation. Toshiba is a world leader and innovator in pioneering high technology, a diversified manufacturer and marketer of advanced electronic and electrical products spanning information & communications systems; digital consumer products; electronic devices and components; power systems, including nuclear energy; industrial and social infrastructure systems; and home appliances. Toshiba was founded in 1875, and today operates a global network of more than 740 companies, with 204,000 employees worldwide and annual sales surpassing 6.3 trillion yen (US$68 billion). For more information on Toshiba's leading innovations, visit the company's Web site at www.toshiba.com.
Yahoo! en Español Puts People at the Center of Their Web Experiences
New Homepage Connects U.S. Hispanic Consumers to What Matters Most.
SUNNYVALE, Calif. -- Yahoo! en Español (NASDAQ:YHOO) is launching a new customizable homepage that brings together the best of the Web with the best of Yahoo! en Español in a single destination. With the new homepage, people can easily add apps - from Yahoo! en Español or any site on the Web - and access them from their computer or mobile device so that their favorite content, services, and experiences are in their language of choice and always at their fingertips.
U.S. Hispanics value quality online services and use them to express themselves and to get their pop culture fix. The new customizable Yahoo! en Español homepage lets people check out the latest news from a favorite Reggaeton artist, keep up with happenings on their favorite novela, or get recent fútbol scores all in one place. Yahoo! en Español makes it easier to get necessary around-the-clock information via a centralized site serving as a valuable reference for anything from learning more about favorite hobbies to purchasing a new car.
"It's certainly a priority for Yahoo! to place U.S. Hispanics squarely at the center of, and in control of, their Web experience," said Armando Rodríguez, General Manager, Yahoo! Hispanic Americas. "Yahoo! en Español allows people to harness the ever-expanding Web, making it more personal than ever."
New features of the Yahoo! en Español homepage include:
* Yahoo! Sites and My Favorites - U.S. Hispanics can easily choose from a variety of apps to add directly to their homepage, including different email providers (AOL(R), Gmail(R), Yahoo! Mail), popular social networking sites, and more. These apps let people preview, interact with, or navigate to their favorite sites from one easy Spanish-language check-in point.
* App Maker - Using technology developed by Yahoo!, U.S. Hispanics can easily create their own app on the fly by adding virtually any URL of their choice.
* Trending Now - A new snapshot of the most popular searches from around the Web.
* PC-to-Mobile Sync - People can continue their Yahoo! experience on-the-go with a more seamless PC-to-mobile integration. Many new apps added to the Yahoo! homepage on the PC can be added to the mobile homepage.
* News, for You - Local news and the choice to toggle the news module to the top of the page offer easier ways to access the news that matters most.
* Social Updates - U.S. Hispanics who use both Yahoo! and Facebook can link their accounts and view and share updates with friends across both networks. People who connect their accounts can see their Facebook news feed on the Yahoo! en Español homepage and share their Facebook status with friends directly from the homepage. Similar integration with Twitter is coming soon.
This new homepage experience represents the most significant change to the Yahoo! en Español homepage since the company's inception. This launch is a major milestone in the Yahoo! Open Strategy, which seeks to mesh the Yahoo! en Español experience with the best online content and services tailored to U.S. Hispanics.
All U.S. Hispanic users can now experience the new and exciting personalized Yahoo! en Español homepage experience at www.espanol.yahoo.com. More enhancements to the Yahoo! en Español homepage will be added in the coming months.
About Yahoo!
Yahoo! attracts hundreds of millions of users every month through its innovative technology and engaging content and services, making it one of the most visited Internet destinations and a world-class online media company. Yahoo!'s vision is to be the center of people's online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! is headquartered in Sunnyvale, California. For more information, visit pressroom.yahoo.com or the company's blog, Yodel Anecdotal (yodel.yahoo.com).
SUNNYVALE, Calif. -- Yahoo! en Español (NASDAQ:YHOO) is launching a new customizable homepage that brings together the best of the Web with the best of Yahoo! en Español in a single destination. With the new homepage, people can easily add apps - from Yahoo! en Español or any site on the Web - and access them from their computer or mobile device so that their favorite content, services, and experiences are in their language of choice and always at their fingertips.
U.S. Hispanics value quality online services and use them to express themselves and to get their pop culture fix. The new customizable Yahoo! en Español homepage lets people check out the latest news from a favorite Reggaeton artist, keep up with happenings on their favorite novela, or get recent fútbol scores all in one place. Yahoo! en Español makes it easier to get necessary around-the-clock information via a centralized site serving as a valuable reference for anything from learning more about favorite hobbies to purchasing a new car.
"It's certainly a priority for Yahoo! to place U.S. Hispanics squarely at the center of, and in control of, their Web experience," said Armando Rodríguez, General Manager, Yahoo! Hispanic Americas. "Yahoo! en Español allows people to harness the ever-expanding Web, making it more personal than ever."
New features of the Yahoo! en Español homepage include:
* Yahoo! Sites and My Favorites - U.S. Hispanics can easily choose from a variety of apps to add directly to their homepage, including different email providers (AOL(R), Gmail(R), Yahoo! Mail), popular social networking sites, and more. These apps let people preview, interact with, or navigate to their favorite sites from one easy Spanish-language check-in point.
* App Maker - Using technology developed by Yahoo!, U.S. Hispanics can easily create their own app on the fly by adding virtually any URL of their choice.
* Trending Now - A new snapshot of the most popular searches from around the Web.
* PC-to-Mobile Sync - People can continue their Yahoo! experience on-the-go with a more seamless PC-to-mobile integration. Many new apps added to the Yahoo! homepage on the PC can be added to the mobile homepage.
* News, for You - Local news and the choice to toggle the news module to the top of the page offer easier ways to access the news that matters most.
* Social Updates - U.S. Hispanics who use both Yahoo! and Facebook can link their accounts and view and share updates with friends across both networks. People who connect their accounts can see their Facebook news feed on the Yahoo! en Español homepage and share their Facebook status with friends directly from the homepage. Similar integration with Twitter is coming soon.
This new homepage experience represents the most significant change to the Yahoo! en Español homepage since the company's inception. This launch is a major milestone in the Yahoo! Open Strategy, which seeks to mesh the Yahoo! en Español experience with the best online content and services tailored to U.S. Hispanics.
All U.S. Hispanic users can now experience the new and exciting personalized Yahoo! en Español homepage experience at www.espanol.yahoo.com. More enhancements to the Yahoo! en Español homepage will be added in the coming months.
About Yahoo!
Yahoo! attracts hundreds of millions of users every month through its innovative technology and engaging content and services, making it one of the most visited Internet destinations and a world-class online media company. Yahoo!'s vision is to be the center of people's online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! is headquartered in Sunnyvale, California. For more information, visit pressroom.yahoo.com or the company's blog, Yodel Anecdotal (yodel.yahoo.com).
Yahoo! and Vestel Group Partner to Deliver Yahoo! Connected TV Across Europe
Yahoo! brings the leading Internet-connected TV platform to a wide range of Vestel TVs, set-top boxes, and other consumer electronics.
SUNNYVALE, Calif. & MANISA, Turkey -- Yahoo! (NASDAQ:YHOO) and Vestel Group, the largest TV manufacturer in Europe, announced that consumers across Europe will soon be able to easily access thousands of content sources, movies, TV shows, social networks, videos, and other kinds of Internet content through Yahoo! Connected TV. Vestel and partner OEM brands will ship Yahoo! Connected TV to consumers in more than 40 countries across Europe starting in Q1 2011.
The Vestel Group of companies is a strong, leading player in European and global markets for consumer electronics, white-label goods and digital products accounting for 16% of the LCD TV market and 25% of the digital set-top-box market in Europe. With its proven technology and design and development competencies, Vestel is one of the world's leading OEM and ODM producers.
"As a leader in the consumer electronics space, Vestel is committed to delivering the highest quality entertainment experiences across devices to our consumers. Yahoo! has a proven track record of enabling a powerful developer community and delivering the best Internet TV experiences to millions of users around the world," said Turan Erdogan, board member and president of sales, marketing and R&D, Vestel Group. "Through this partnership, we provide customers with a high-quality, easy to use, well-known platform for delivering Internet apps directly to our connected products."
"Yahoo! is transforming the television experience for millions of consumers around the world. Vestel's innovative consumer electronics products combined with Yahoo!'s industry-leading Connected TV platform allow consumers to experience the Internet and television together in ways they never have before," said Rich Riley, senior vice president and managing director, Yahoo! EMEA. "This is the future of television."
With Yahoo! Connected TV, consumers can launch TV widgets or apps with a click of a button, which will give them direct access to thousands of entertainment sources, movies, TV shows, videos, and other kinds of Internet content on demand. They can stream the latest movies on Coolroom(R); get local and global updates from Sky News and BILD News; browse the latest sports scores on BILD mein Klub; listen to music on Putpat; shop on eBay(R); play games on PlayJam; and keep up with their friends on Twitter(R) and Facebook(R) -- all while watching TV.
With new Web-based development interfaces, publishers can easily create widgets with the Yahoo! TV Widget Development Kit (WDK).
About Vestel Group
The Vestel Group is composed of 25 companies operating in manufacturing, technology development, marketing, and distribution fields in the consumer electronics, digital technologies, and household appliances, with EUR 3.7 billion turnover. Vestel is the largest TV manufacturer in Europe accounting for 16% of the LCD TV, as well as 25% of the digital set-top boxes markets in Europe. www.vestel.com.tr
About Yahoo!
Yahoo! attracts hundreds of millions of users every month through its innovative technology and engaging content and services, making it one of the most visited Internet destinations and a world-class online media company. Yahoo!'s vision is to be the center of people's online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! is headquartered in Sunnyvale, California.
As an Internet-connected TV pioneer, Yahoo! is a trusted partner to leading TV manufacturers around the world including Sony, Samsung, LG TV, Vizio, Vestel, HiSense and others. Consumers can easily interact with high-quality Internet content and services while they watch TV from the comfort of their living room.
For more information, visit pressroom.yahoo.com or the company's blog, Yodel Anecdotal (yodel.yahoo.com).
For additional information about Yahoo! Connected TV, including images, please visit: connectedtv.yahoo.com/newsroom
SUNNYVALE, Calif. & MANISA, Turkey -- Yahoo! (NASDAQ:YHOO) and Vestel Group, the largest TV manufacturer in Europe, announced that consumers across Europe will soon be able to easily access thousands of content sources, movies, TV shows, social networks, videos, and other kinds of Internet content through Yahoo! Connected TV. Vestel and partner OEM brands will ship Yahoo! Connected TV to consumers in more than 40 countries across Europe starting in Q1 2011.
The Vestel Group of companies is a strong, leading player in European and global markets for consumer electronics, white-label goods and digital products accounting for 16% of the LCD TV market and 25% of the digital set-top-box market in Europe. With its proven technology and design and development competencies, Vestel is one of the world's leading OEM and ODM producers.
"As a leader in the consumer electronics space, Vestel is committed to delivering the highest quality entertainment experiences across devices to our consumers. Yahoo! has a proven track record of enabling a powerful developer community and delivering the best Internet TV experiences to millions of users around the world," said Turan Erdogan, board member and president of sales, marketing and R&D, Vestel Group. "Through this partnership, we provide customers with a high-quality, easy to use, well-known platform for delivering Internet apps directly to our connected products."
"Yahoo! is transforming the television experience for millions of consumers around the world. Vestel's innovative consumer electronics products combined with Yahoo!'s industry-leading Connected TV platform allow consumers to experience the Internet and television together in ways they never have before," said Rich Riley, senior vice president and managing director, Yahoo! EMEA. "This is the future of television."
With Yahoo! Connected TV, consumers can launch TV widgets or apps with a click of a button, which will give them direct access to thousands of entertainment sources, movies, TV shows, videos, and other kinds of Internet content on demand. They can stream the latest movies on Coolroom(R); get local and global updates from Sky News and BILD News; browse the latest sports scores on BILD mein Klub; listen to music on Putpat; shop on eBay(R); play games on PlayJam; and keep up with their friends on Twitter(R) and Facebook(R) -- all while watching TV.
With new Web-based development interfaces, publishers can easily create widgets with the Yahoo! TV Widget Development Kit (WDK).
About Vestel Group
The Vestel Group is composed of 25 companies operating in manufacturing, technology development, marketing, and distribution fields in the consumer electronics, digital technologies, and household appliances, with EUR 3.7 billion turnover. Vestel is the largest TV manufacturer in Europe accounting for 16% of the LCD TV, as well as 25% of the digital set-top boxes markets in Europe. www.vestel.com.tr
About Yahoo!
Yahoo! attracts hundreds of millions of users every month through its innovative technology and engaging content and services, making it one of the most visited Internet destinations and a world-class online media company. Yahoo!'s vision is to be the center of people's online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! is headquartered in Sunnyvale, California.
As an Internet-connected TV pioneer, Yahoo! is a trusted partner to leading TV manufacturers around the world including Sony, Samsung, LG TV, Vizio, Vestel, HiSense and others. Consumers can easily interact with high-quality Internet content and services while they watch TV from the comfort of their living room.
For more information, visit pressroom.yahoo.com or the company's blog, Yodel Anecdotal (yodel.yahoo.com).
For additional information about Yahoo! Connected TV, including images, please visit: connectedtv.yahoo.com/newsroom
Yahoo!, Dex One Expand Partnership
Allows All Dex One Clients' Listings to Appear on Yahoo! Local.
SUNNYVALE, Calif. -- Yahoo! Inc. (NASDAQ: YHOO) and Dex One Corporation (NYSE: DEXO) announced an expanded partnership which will increase local businesses' online exposure. All businesses advertising on Dex One's popular local search site, DexKnows™ (www.dexknows.com), will now be able to have their online listings appear in Yahoo! Local search results. The expanded partnership doubles the geographic area covered by an existing relationship formed in 2007, providing more local businesses with greater opportunities to attract ready-to-buy customers.
Dex One's online listings are comprised of detailed business information and direct links to businesses' DexKnows profile pages. The profile pages feature user-generated ratings and reviews, maps of business locations, and more.
The previous agreement between Dex One and Yahoo! exclusively covered the 14-state region where Dex One is the official print directory publisher for Qwest. Since the initiation of the original agreement, the relationship between Dex One and Yahoo! has proven highly successful, yielding thousands of leads for local businesses and laying the groundwork for the current expansion.
"Yahoo! is committed to helping local businesses unlock the potential of digital advertising," said Regan Senkarik, Vice President of Channel Sales, Yahoo!. "Expanding our agreement with Dex One will provide their clients with greater exposure in local communities and more consumers with detailed information on local businesses."
Yahoo! collaborates with a variety of premier partners to help them maximize their online spend with creative and customized campaigns that allow them to meet their unique business objectives. These collaborations include Yahoo!'s strategic relationship with a consortium of 800 American newspapers -- consisting of 52 percent of all U.S. Sunday circulation -- which use Yahoo!'s behavioral targeting tools to sell display ads on consortium member sites and on the Yahoo! network.
"This strengthens a great strategic relationship with Yahoo! and broadens the reach of our local advertiser network," said Sean Greene, senior vice president of interactive, Dex One. "Through the network our clients' online business information appears not only on DexKnows but also in prime locations on many of the Web's most popular search sites, including Yahoo! Local."
About Yahoo!:
Yahoo! attracts hundreds of millions of users every month through its innovative technology and engaging content and services, making it one of the most visited Internet destinations and a world-class online media company. Yahoo!'s vision is to be the center of people's online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! is headquartered in Sunnyvale, California. For more information, visit pressroom.yahoo.com or the company's blog, Yodel Anecdotal (yodel.yahoo.com).
About Dex One Corporation:
Dex One Corporation (NYSE: DEXO) is a leading marketing solutions company that helps local businesses reach, win and keep ready-to-buy customers. The company's highly-skilled, locally based marketing consultants offer a wide range of marketing products and services that help businesses get found more than 1.5 billion times each year by actively shopping consumers. Dex One offers local businesses personalized marketing consulting services and exposure across a broad network of local marketing products - including its "official" print, online and mobile yellow pages and search solutions (http://www.dexknows.com and http://www.business.com), as well as major search engines. For more information visit www.DexOne.com.
SUNNYVALE, Calif. -- Yahoo! Inc. (NASDAQ: YHOO) and Dex One Corporation (NYSE: DEXO) announced an expanded partnership which will increase local businesses' online exposure. All businesses advertising on Dex One's popular local search site, DexKnows™ (www.dexknows.com), will now be able to have their online listings appear in Yahoo! Local search results. The expanded partnership doubles the geographic area covered by an existing relationship formed in 2007, providing more local businesses with greater opportunities to attract ready-to-buy customers.
Dex One's online listings are comprised of detailed business information and direct links to businesses' DexKnows profile pages. The profile pages feature user-generated ratings and reviews, maps of business locations, and more.
The previous agreement between Dex One and Yahoo! exclusively covered the 14-state region where Dex One is the official print directory publisher for Qwest. Since the initiation of the original agreement, the relationship between Dex One and Yahoo! has proven highly successful, yielding thousands of leads for local businesses and laying the groundwork for the current expansion.
"Yahoo! is committed to helping local businesses unlock the potential of digital advertising," said Regan Senkarik, Vice President of Channel Sales, Yahoo!. "Expanding our agreement with Dex One will provide their clients with greater exposure in local communities and more consumers with detailed information on local businesses."
Yahoo! collaborates with a variety of premier partners to help them maximize their online spend with creative and customized campaigns that allow them to meet their unique business objectives. These collaborations include Yahoo!'s strategic relationship with a consortium of 800 American newspapers -- consisting of 52 percent of all U.S. Sunday circulation -- which use Yahoo!'s behavioral targeting tools to sell display ads on consortium member sites and on the Yahoo! network.
"This strengthens a great strategic relationship with Yahoo! and broadens the reach of our local advertiser network," said Sean Greene, senior vice president of interactive, Dex One. "Through the network our clients' online business information appears not only on DexKnows but also in prime locations on many of the Web's most popular search sites, including Yahoo! Local."
About Yahoo!:
Yahoo! attracts hundreds of millions of users every month through its innovative technology and engaging content and services, making it one of the most visited Internet destinations and a world-class online media company. Yahoo!'s vision is to be the center of people's online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! is headquartered in Sunnyvale, California. For more information, visit pressroom.yahoo.com or the company's blog, Yodel Anecdotal (yodel.yahoo.com).
About Dex One Corporation:
Dex One Corporation (NYSE: DEXO) is a leading marketing solutions company that helps local businesses reach, win and keep ready-to-buy customers. The company's highly-skilled, locally based marketing consultants offer a wide range of marketing products and services that help businesses get found more than 1.5 billion times each year by actively shopping consumers. Dex One offers local businesses personalized marketing consulting services and exposure across a broad network of local marketing products - including its "official" print, online and mobile yellow pages and search solutions (http://www.dexknows.com and http://www.business.com), as well as major search engines. For more information visit www.DexOne.com.
Yahoo! Canada Launches Zoocasa Real Estate Application for House-Hunting Canadians
Personalized Search Experience Focuses on Real-time Listings, and Community, Demographic and Lifestyle Information.
TORONTO -- Yahoo! and Zoocasa, Canada's fastest growing real estate search site, announced the launch of a new application that enables Canadians to access Zoocasa's online real estate search service directly from their Yahoo.ca homepage.
Now the more than 17 million Canadians who visit Yahoo! every month will be able to search for a new home, research local neighbourhoods and receive updates about properties that fit their personal profile, all through the Zoocasa.com application on their Yahoo.ca homepage. Combining real-time listing information and mapping technology, Zoocasa.com allows users to personalize their search experience and discover community, demographic and lifestyle information to help them choose the right home.
"Our vision is for Yahoo.ca to be the best guide for Canadians for both their online and offline worlds," said Laurie Maw, director, Business Development for Yahoo! Canada. "The Zoocasa application is an important addition to Yahoo! Canada's current line-up of online apps that includes everything from Flickr and Facebook, to links to our Sports and Finance channels."
Zoocasa offers a variety of real estate search options to Canadians, including searches by region, city, price range, number of bedrooms/bathrooms and property type. Users can also enhance their decision making process by learning about their city and area of choice using online guides and maps.
"We are excited to work with Yahoo! Canada to launch a Zoocasa.com app that gives Canadians another great way to streamline their house-hunting efforts," said Butch Langlois, president of Zoocasa. "From Vancouver and Edmonton, to Toronto and Montreal, Canadians can find detailed, real-time information about the regions, cities, neighbourhoods and houses they are interested in."
Zoocasa is a portfolio company of the Rogers Ventures Group. Rogers Ventures is a new source of funding for technology start-ups and a support mechanism for Canada's innovation ecosystem.
About Yahoo!
Yahoo! attracts hundreds of millions of users every month through its innovative technology and engaging content and services, making it one of the most visited Internet destinations and a world-class online media company. Yahoo!'s vision is to be the center of people's online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! is headquartered in Sunnyvale, California. For more information, visit pressroom.yahoo.com or the company's blog, Yodel Anecdotal (yodel.yahoo.com).
About Yahoo! Canada
Yahoo! Canada Co. is a leading Internet destination that provides online products and services to meet the needs of Canadians and offers a range of tools and marketing solutions for businesses to connect with Internet users. Yahoo! Canada services Canadians in both English and in French through its sites, www.yahoo.ca and www.qc.yahoo.ca. In Canada, Yahoo! sites were visited by more than 17 million Canadians in July, 2010 (comScore Media Metrix). Yahoo! Canada is headquartered in Toronto, Ontario.
Yahoo! is the trademark and/or registered trademark of Yahoo! Inc.
About Zoocasa:
Zoocasa, a portfolio company of the Rogers Ventures Group (a division of Rogers Communications Inc.), is a consumer based service targeting people searching for a home. By focusing on the search experience and not the traditional way of simply showing home listings, Zoocasa is the only service to allow searches based on what really goes into a home buying decision. For more information please visit zoocasa.com.
TORONTO -- Yahoo! and Zoocasa, Canada's fastest growing real estate search site, announced the launch of a new application that enables Canadians to access Zoocasa's online real estate search service directly from their Yahoo.ca homepage.
Now the more than 17 million Canadians who visit Yahoo! every month will be able to search for a new home, research local neighbourhoods and receive updates about properties that fit their personal profile, all through the Zoocasa.com application on their Yahoo.ca homepage. Combining real-time listing information and mapping technology, Zoocasa.com allows users to personalize their search experience and discover community, demographic and lifestyle information to help them choose the right home.
"Our vision is for Yahoo.ca to be the best guide for Canadians for both their online and offline worlds," said Laurie Maw, director, Business Development for Yahoo! Canada. "The Zoocasa application is an important addition to Yahoo! Canada's current line-up of online apps that includes everything from Flickr and Facebook, to links to our Sports and Finance channels."
Zoocasa offers a variety of real estate search options to Canadians, including searches by region, city, price range, number of bedrooms/bathrooms and property type. Users can also enhance their decision making process by learning about their city and area of choice using online guides and maps.
"We are excited to work with Yahoo! Canada to launch a Zoocasa.com app that gives Canadians another great way to streamline their house-hunting efforts," said Butch Langlois, president of Zoocasa. "From Vancouver and Edmonton, to Toronto and Montreal, Canadians can find detailed, real-time information about the regions, cities, neighbourhoods and houses they are interested in."
Zoocasa is a portfolio company of the Rogers Ventures Group. Rogers Ventures is a new source of funding for technology start-ups and a support mechanism for Canada's innovation ecosystem.
About Yahoo!
Yahoo! attracts hundreds of millions of users every month through its innovative technology and engaging content and services, making it one of the most visited Internet destinations and a world-class online media company. Yahoo!'s vision is to be the center of people's online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! is headquartered in Sunnyvale, California. For more information, visit pressroom.yahoo.com or the company's blog, Yodel Anecdotal (yodel.yahoo.com).
About Yahoo! Canada
Yahoo! Canada Co. is a leading Internet destination that provides online products and services to meet the needs of Canadians and offers a range of tools and marketing solutions for businesses to connect with Internet users. Yahoo! Canada services Canadians in both English and in French through its sites, www.yahoo.ca and www.qc.yahoo.ca. In Canada, Yahoo! sites were visited by more than 17 million Canadians in July, 2010 (comScore Media Metrix). Yahoo! Canada is headquartered in Toronto, Ontario.
Yahoo! is the trademark and/or registered trademark of Yahoo! Inc.
About Zoocasa:
Zoocasa, a portfolio company of the Rogers Ventures Group (a division of Rogers Communications Inc.), is a consumer based service targeting people searching for a home. By focusing on the search experience and not the traditional way of simply showing home listings, Zoocasa is the only service to allow searches based on what really goes into a home buying decision. For more information please visit zoocasa.com.
Yahoo! en Español Autos Puts Users in the Driver's Seat with Rich Content, Enhanced Selling and Purchasing Options
Yahoo! en Español (NASDAQ: YHOO) announced the launch of a newly improved and designed Yahoo! Autos today, providing users with easy access to the best selection of more than 2.5 million new, used, certified pre-owned and private-seller vehicle listings from dealers and private-party sellers nationwide. Yahoo! en Español Autos is available at http://espanol.autocosmos.yahoo.net.
Yahoo! en Español Autos is designed to cater to the United States Hispanic market, delivering a wide spectrum of interactive tools and services in Spanish. With the ability to compare new and used car prices, view pictures, research specs, read car reviews, and much more, Yahoo! en Español Autos serves as the definitive one-stop destination for Hispanics seeking auto knowledge.
"Every month millions of Hispanic consumers in the U.S. turn to Yahoo! en Español Autos to research, buy and sell cars online," said Armando Rodriguez, general manager, Yahoo! Hispanic Americas. "With a revamped interface, more advanced capabilities and by partnering with market leaders like Autocosmos and Cars.com, we are expanding the depth of our content. Our relevant and comprehensive experiences, like Yahoo! Autos, enable advertisers to reach highly engaged audiences with scale and impact."
New and improved Yahoo! en Español Autos features include new automotive comparison tools including:
* Updated auto specifications provided by Polk
* Updated car values provided by Kelley Blue Book
* Enhanced search features based on make, model and category for new and used cars
* The ability to compare up to four different vehicles at a granular level, including price, exterior and interior specifics, engine transmission, and more
* The ability to share car specifications and comparisons with friends
Yahoo! en Español Autos helps consumers and auto enthusiasts keep a pulse on news and happenings in the auto world with coverage of all major auto shows around the globe; current events including recalls, important issues, and sales data; as well as general autos knowledge, tips and photo galleries.
About Yahoo! en Español:
Yahoo! Inc. is a leading global consumer brand and one of the most trafficked Internet destinations worldwide. Yahoo! is where millions of people go every day to see what is happening with the people and things that matter to them most. Yahoo! helps marketers reach that audience with its unique and compelling advertiser proposition. Yahoo! is headquartered in Sunnyvale, California. For more information, visit http://pressroom.yahoo.com or the company's blog, Yodel Anecdotal (http://yodel.yahoo.com).
Yahoo! en Español Autos is designed to cater to the United States Hispanic market, delivering a wide spectrum of interactive tools and services in Spanish. With the ability to compare new and used car prices, view pictures, research specs, read car reviews, and much more, Yahoo! en Español Autos serves as the definitive one-stop destination for Hispanics seeking auto knowledge.
"Every month millions of Hispanic consumers in the U.S. turn to Yahoo! en Español Autos to research, buy and sell cars online," said Armando Rodriguez, general manager, Yahoo! Hispanic Americas. "With a revamped interface, more advanced capabilities and by partnering with market leaders like Autocosmos and Cars.com, we are expanding the depth of our content. Our relevant and comprehensive experiences, like Yahoo! Autos, enable advertisers to reach highly engaged audiences with scale and impact."
New and improved Yahoo! en Español Autos features include new automotive comparison tools including:
* Updated auto specifications provided by Polk
* Updated car values provided by Kelley Blue Book
* Enhanced search features based on make, model and category for new and used cars
* The ability to compare up to four different vehicles at a granular level, including price, exterior and interior specifics, engine transmission, and more
* The ability to share car specifications and comparisons with friends
Yahoo! en Español Autos helps consumers and auto enthusiasts keep a pulse on news and happenings in the auto world with coverage of all major auto shows around the globe; current events including recalls, important issues, and sales data; as well as general autos knowledge, tips and photo galleries.
About Yahoo! en Español:
Yahoo! Inc. is a leading global consumer brand and one of the most trafficked Internet destinations worldwide. Yahoo! is where millions of people go every day to see what is happening with the people and things that matter to them most. Yahoo! helps marketers reach that audience with its unique and compelling advertiser proposition. Yahoo! is headquartered in Sunnyvale, California. For more information, visit http://pressroom.yahoo.com or the company's blog, Yodel Anecdotal (http://yodel.yahoo.com).
Yahoo! launches online Barclays Premier League highlights in the UK
-Online highlights packages from every Barclays Premier League game available from today at yahoo.co.uk
-Major video advertisers include Adidas, Heineken, BT and Sony Pictures
-Multi-million marketing campaign to drive both awareness and traffic
LONDON -- Yahoo! unveils its Barclays Premier League online highlights at yahoo.co.uk.
After winning the rights for seasons 2010-13 in April, Yahoo! UK will show snack-sized (up to 5 minutes) packages of every game this season. The deal with the Premier League means that Yahoo! now has one of the largest high-quality video inventories in the UK, attracting video advertising at launch from businesses such as Adidas, Heineken, BT and Sony Pictures. Yahoo!'s Premier League highlights will be supported by a multi-million pound marketing campaign across the rest of the year with the strapline: 'Miss a game? We didn't'.
Mark Rabe, Managing Director, Yahoo! UK said: "Following on from the success of Yahoo!'s World Cup activity with David Beckham, our ambition for Barclays Premier League coverage is for Yahoo! to become your home for football online - whether you're a user or an advertiser."
Rabe continued: "Yahoo's Barclays Premier League coverage will deliver for both. For the casual or serious football fan, it's the best bits of the weekend's action - perfect to catch up on games you may have missed, for sharing with friends and for being part of the conversation at work on Monday. For advertisers, it's a perfect example of Yahoo!'s Science, Art and Scale - a large volume of quality video inventory reaching a potential monthly audience of over 24 million users with all the tools, targeting and creative support Yahoo! offers to the market."
After each weekend's matches, Yahoo!'s highlights will be available just after midnight on Monday morning, with weekday games going up at the same time the next day. As well as match highlights, Yahoo! users in the UK can see a variety of 'best-of' packages including 'Best Goals', 'Best Saves', 'Tactical Debate' and 'Team of the Week' . There'll also be match previews of every game. Users can share links to the highlights via Yahoo!, Facebook and Twitter.
To both attract new audiences and enhance Yahoo!'s brand association with the Barclays Premier League, Yahoo! will support the coverage with a marketing campaign across the year. Continuing the brand campaign messaging - 'Make Yahoo! your home for football ' - used during the World Cup and with David Beckham, the new campaign focuses on the fact that Yahoo!'s highlights mean you don't have to miss any Premier League action, no matter what you were doing at the weekend. It runs across radio and digital, with a partnership on XFM supported by a digital campaign that mixes search engine marketing, direct response and rich media executions on some of the UK's largest football sites.
Richard Scudamore, Chief Executive of the Premier League, said: "The way fans access Barclays Premier League action is growing ever more diverse and sophisticated. The online highlights package is an important medium for supporters of all our clubs to be able to follow match action.
"Yahoo! has a great reputation and presence in new media and we are pleased to welcome them as a Premier League rights holder. I am sure they will do a fantastic job in reaching the widest possible online audience over the next three seasons."
About Yahoo!
Yahoo! attracts hundreds of millions of users every month through its innovative technology and engaging content and services, making it one of the most trafficked Internet destinations and a world-class online media company. Yahoo!'s vision is to be the centre of people's online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! is headquartered in Sunnyvale, California. For more information, visit http://pressroom.yahoo.com, the company's blog, Yodel Anecdotal (http://yodel.yahoo.com)
For more information please contact the Premier League Press Office on 020 7864 9190 About the Barclays Premier League The Barclays Premier League is the biggest continuous annual global sporting event in the world. Across nine months of the year 380 matches are beamed out to over 500 million homes in 211 territories. An estimated cumulative global audience 2.65 billion watched the 100,000 hours of coverage broadcast in the 2008/09 season, while in England 13.5 million fans attended Barclays Premier League matches.
-Major video advertisers include Adidas, Heineken, BT and Sony Pictures
-Multi-million marketing campaign to drive both awareness and traffic
LONDON -- Yahoo! unveils its Barclays Premier League online highlights at yahoo.co.uk.
After winning the rights for seasons 2010-13 in April, Yahoo! UK will show snack-sized (up to 5 minutes) packages of every game this season. The deal with the Premier League means that Yahoo! now has one of the largest high-quality video inventories in the UK, attracting video advertising at launch from businesses such as Adidas, Heineken, BT and Sony Pictures. Yahoo!'s Premier League highlights will be supported by a multi-million pound marketing campaign across the rest of the year with the strapline: 'Miss a game? We didn't'.
Mark Rabe, Managing Director, Yahoo! UK said: "Following on from the success of Yahoo!'s World Cup activity with David Beckham, our ambition for Barclays Premier League coverage is for Yahoo! to become your home for football online - whether you're a user or an advertiser."
Rabe continued: "Yahoo's Barclays Premier League coverage will deliver for both. For the casual or serious football fan, it's the best bits of the weekend's action - perfect to catch up on games you may have missed, for sharing with friends and for being part of the conversation at work on Monday. For advertisers, it's a perfect example of Yahoo!'s Science, Art and Scale - a large volume of quality video inventory reaching a potential monthly audience of over 24 million users with all the tools, targeting and creative support Yahoo! offers to the market."
After each weekend's matches, Yahoo!'s highlights will be available just after midnight on Monday morning, with weekday games going up at the same time the next day. As well as match highlights, Yahoo! users in the UK can see a variety of 'best-of' packages including 'Best Goals', 'Best Saves', 'Tactical Debate' and 'Team of the Week' . There'll also be match previews of every game. Users can share links to the highlights via Yahoo!, Facebook and Twitter.
To both attract new audiences and enhance Yahoo!'s brand association with the Barclays Premier League, Yahoo! will support the coverage with a marketing campaign across the year. Continuing the brand campaign messaging - 'Make Yahoo! your home for football ' - used during the World Cup and with David Beckham, the new campaign focuses on the fact that Yahoo!'s highlights mean you don't have to miss any Premier League action, no matter what you were doing at the weekend. It runs across radio and digital, with a partnership on XFM supported by a digital campaign that mixes search engine marketing, direct response and rich media executions on some of the UK's largest football sites.
Richard Scudamore, Chief Executive of the Premier League, said: "The way fans access Barclays Premier League action is growing ever more diverse and sophisticated. The online highlights package is an important medium for supporters of all our clubs to be able to follow match action.
"Yahoo! has a great reputation and presence in new media and we are pleased to welcome them as a Premier League rights holder. I am sure they will do a fantastic job in reaching the widest possible online audience over the next three seasons."
About Yahoo!
Yahoo! attracts hundreds of millions of users every month through its innovative technology and engaging content and services, making it one of the most trafficked Internet destinations and a world-class online media company. Yahoo!'s vision is to be the centre of people's online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! is headquartered in Sunnyvale, California. For more information, visit http://pressroom.yahoo.com, the company's blog, Yodel Anecdotal (http://yodel.yahoo.com)
For more information please contact the Premier League Press Office on 020 7864 9190 About the Barclays Premier League The Barclays Premier League is the biggest continuous annual global sporting event in the world. Across nine months of the year 380 matches are beamed out to over 500 million homes in 211 territories. An estimated cumulative global audience 2.65 billion watched the 100,000 hours of coverage broadcast in the 2008/09 season, while in England 13.5 million fans attended Barclays Premier League matches.
Yahoo!'s Top Scientists Gather at Science Week to Celebrate Fifth Anniversary of Yahoo! Labs and Map the Next Generation of the Web
SUNNYVALE, Calif. -- Yahoo! Inc. (NASDAQ:YHOO) this week convened more than 200 of the company's leading scientists to examine the most important trends and questions about the future of the Web at Yahoo! Labs' annual Science Week event. Yahoo! also celebrated the fifth anniversary of Yahoo! Labs, one of the world's premier industrial research organizations.
"Yahoo! Labs is tackling the biggest scientific questions facing the industry and Yahoo! -- from how to define what's personally meaningful to the billions of people online, to investigating what the Web can teach us about ourselves and society," said Dr. Prabhakar Raghavan, Yahoo!'s chief scientist and head of Yahoo! Labs. "I joined Yahoo! with the belief that we would be the ultimate environment for inventing the new sciences of the Internet, and in the past five years that belief has been proven true time and time again. Our scientists conduct research at unparalleled scale in the real world."
Highlighted topics at this year's Yahoo! Labs Science Week include:
* Accelerating the shift of advertising dollars to online media by pioneering new digital advertising science and technologies, like Computational Advertising, and improving the measurement of advertising effectiveness
* Personalizing the user experience on the Web while maintaining leading consumer privacy protection
* Exploring group-based communications and the implications for helping people manage their diverse social spheres
* Developing new experiences based on the growing flow of social and real-time data on the Web
* Pushing the boundaries of machine learning across a variety of Web applications
* Innovating on cloud computing systems and open-source software
Formally created in 2005, Yahoo! Labs has expanded globally with offices in the United States, Europe, South America, Asia, and the Middle East. Scientists at Yahoo! Labs have made significant contributions to the industry by producing more than 1,000 papers, workshops, and presentations for conferences and academic journals. Labs scientists have won numerous "best paper" awards, including seven in 2009 and four to date in 2010.
"Yahoo! Labs is a unique industrial research lab which promotes academic-style research that advances the frontiers of science, but wisely focuses on a few areas key to Yahoo!'s business," said Jeannette M. Wing, the president's professor of computer science and department head of the computer science department at Carnegie Mellon University, and the former assistant director of the Computer and Information Science and Engineering Directorate at the National Science Foundation (NSF). "It also engages directly and openly with the academic community, providing academics resources to which the community otherwise would not have access to. For example, through a partnership with the National Science Foundation, Yahoo!, along with HP and Intel, through their Open Cirrus effort, helped provide a cluster computer hosted at the University of Illinois at Urbana-Champaign. This industry-government-academia collaboration enabled the entire academic community reached by the NSF, to conduct novel experimental research in cloud computing."
In addition to advancing a variety of technical disciplines, such as information retrieval, Web mining, microeconomics, social systems, and machine learning, Yahoo! Labs has made many contributions to Yahoo! by building cutting-edge science into the company's products and computing infrastructure. Science and engineering teams at Yahoo! continually improve Yahoo!'s business by analyzing real-world data to extend Yahoo!'s competitive advantage in a number of categories, from online advertising to media, communications, and content discovery.
These innovations from Yahoo! Labs leverage Yahoo!'s global platforms and technology infrastructure with both the Yahoo! Cloud and Hadoop -- the latter an open-source technology pioneered by Yahoo! that sits at the epicenter of big data and cloud computing -- making it possible for Yahoo! Labs' scientists to conduct experiments at scale, iterate on systems and algorithms, and crunch the massive amounts of data generated on the Web.
About Yahoo!
Yahoo! attracts hundreds of millions of users every month through its innovative technology and engaging content and services, making it one of the most visited Internet destinations and a world-class online media company. Yahoo!'s vision is to be the center of people's online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! is headquartered in Sunnyvale, California. For more information, visit pressroom.yahoo.com or the company's blog, Yodel Anecdotal (yodel.yahoo.com).
Yahoo! is the trademark and/or registered trademark of Yahoo! Inc.
All other names are trademarks and/or registered trademarks of their respective owners.
ADDENDUM: BACKGROUND ABOUT YAHOO! LABS
Yahoo! Labs is a leading industrial research and development organization, focused on the science and technologies of the Internet. Its mission is to advance the state of the art across its areas of focus and create insights, driving the next generation of businesses for Yahoo!. Yahoo! Labs is led by Dr. Prabhakar Raghavan and organized into three areas: research, applied sciences, and academic relations.
Examples of Yahoo! Labs contributions to Yahoo!'s business include:
Revolutionizing Display Advertising
Yahoo! is the world leader in online display advertising, reporting 19 percent year-over-year growth in the category for Q2 2010. Fueling this growth is the science of Computational Advertising, a discipline invented at Yahoo! Labs that combines information retrieval, machine learning, and microeconomics to optimize the best ads for Yahoo! to display on each page it serves.
An enhancement to Yahoo!'s ad-serving platform earlier this year, Computational Advertising was developed and deployed by Yahoo! Labs in partnership with product and engineering teams, improving the accuracy of ad placements and inventory-supply forecasts by a factor of three and optimizing about 20 billion ads a day -- making sure the most relevant ads are served to the right audience at the right time.
Personalization at Massive, Global Scale
Every five minutes, Yahoo! serves around 32,000 customized variations of the Today Module on its homepage. This deep personalization is delivered by Yahoo!'s content optimization technology, which was developed in Yahoo! Labs. The new technology has proven to be a powerful driver of user engagement, a key metric of Yahoo!'s ability to deepen its relationship with its audience of more than 600 million visitors, as click-through rates on Today Module stories have increased 160 percent to date.
Breakthrough Innovations in Search
Yahoo! Labs has helped power numerous Yahoo! innovations in search, including:
* Techniques for understanding user intent and the relevance of search results
* Yahoo!'s Search Pad, which captures, organizes, saves, and shares search results
* Yahoo!'s first-to-market "Search Assist," which gives people search suggestions as they type
* The "Trending Now" module on the Yahoo! homepage, which highlights the most popular and relevant search topics on Yahoo!
Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6394898&lang=en
"Yahoo! Labs is tackling the biggest scientific questions facing the industry and Yahoo! -- from how to define what's personally meaningful to the billions of people online, to investigating what the Web can teach us about ourselves and society," said Dr. Prabhakar Raghavan, Yahoo!'s chief scientist and head of Yahoo! Labs. "I joined Yahoo! with the belief that we would be the ultimate environment for inventing the new sciences of the Internet, and in the past five years that belief has been proven true time and time again. Our scientists conduct research at unparalleled scale in the real world."
Highlighted topics at this year's Yahoo! Labs Science Week include:
* Accelerating the shift of advertising dollars to online media by pioneering new digital advertising science and technologies, like Computational Advertising, and improving the measurement of advertising effectiveness
* Personalizing the user experience on the Web while maintaining leading consumer privacy protection
* Exploring group-based communications and the implications for helping people manage their diverse social spheres
* Developing new experiences based on the growing flow of social and real-time data on the Web
* Pushing the boundaries of machine learning across a variety of Web applications
* Innovating on cloud computing systems and open-source software
Formally created in 2005, Yahoo! Labs has expanded globally with offices in the United States, Europe, South America, Asia, and the Middle East. Scientists at Yahoo! Labs have made significant contributions to the industry by producing more than 1,000 papers, workshops, and presentations for conferences and academic journals. Labs scientists have won numerous "best paper" awards, including seven in 2009 and four to date in 2010.
"Yahoo! Labs is a unique industrial research lab which promotes academic-style research that advances the frontiers of science, but wisely focuses on a few areas key to Yahoo!'s business," said Jeannette M. Wing, the president's professor of computer science and department head of the computer science department at Carnegie Mellon University, and the former assistant director of the Computer and Information Science and Engineering Directorate at the National Science Foundation (NSF). "It also engages directly and openly with the academic community, providing academics resources to which the community otherwise would not have access to. For example, through a partnership with the National Science Foundation, Yahoo!, along with HP and Intel, through their Open Cirrus effort, helped provide a cluster computer hosted at the University of Illinois at Urbana-Champaign. This industry-government-academia collaboration enabled the entire academic community reached by the NSF, to conduct novel experimental research in cloud computing."
In addition to advancing a variety of technical disciplines, such as information retrieval, Web mining, microeconomics, social systems, and machine learning, Yahoo! Labs has made many contributions to Yahoo! by building cutting-edge science into the company's products and computing infrastructure. Science and engineering teams at Yahoo! continually improve Yahoo!'s business by analyzing real-world data to extend Yahoo!'s competitive advantage in a number of categories, from online advertising to media, communications, and content discovery.
These innovations from Yahoo! Labs leverage Yahoo!'s global platforms and technology infrastructure with both the Yahoo! Cloud and Hadoop -- the latter an open-source technology pioneered by Yahoo! that sits at the epicenter of big data and cloud computing -- making it possible for Yahoo! Labs' scientists to conduct experiments at scale, iterate on systems and algorithms, and crunch the massive amounts of data generated on the Web.
About Yahoo!
Yahoo! attracts hundreds of millions of users every month through its innovative technology and engaging content and services, making it one of the most visited Internet destinations and a world-class online media company. Yahoo!'s vision is to be the center of people's online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! is headquartered in Sunnyvale, California. For more information, visit pressroom.yahoo.com or the company's blog, Yodel Anecdotal (yodel.yahoo.com).
Yahoo! is the trademark and/or registered trademark of Yahoo! Inc.
All other names are trademarks and/or registered trademarks of their respective owners.
ADDENDUM: BACKGROUND ABOUT YAHOO! LABS
Yahoo! Labs is a leading industrial research and development organization, focused on the science and technologies of the Internet. Its mission is to advance the state of the art across its areas of focus and create insights, driving the next generation of businesses for Yahoo!. Yahoo! Labs is led by Dr. Prabhakar Raghavan and organized into three areas: research, applied sciences, and academic relations.
Examples of Yahoo! Labs contributions to Yahoo!'s business include:
Revolutionizing Display Advertising
Yahoo! is the world leader in online display advertising, reporting 19 percent year-over-year growth in the category for Q2 2010. Fueling this growth is the science of Computational Advertising, a discipline invented at Yahoo! Labs that combines information retrieval, machine learning, and microeconomics to optimize the best ads for Yahoo! to display on each page it serves.
An enhancement to Yahoo!'s ad-serving platform earlier this year, Computational Advertising was developed and deployed by Yahoo! Labs in partnership with product and engineering teams, improving the accuracy of ad placements and inventory-supply forecasts by a factor of three and optimizing about 20 billion ads a day -- making sure the most relevant ads are served to the right audience at the right time.
Personalization at Massive, Global Scale
Every five minutes, Yahoo! serves around 32,000 customized variations of the Today Module on its homepage. This deep personalization is delivered by Yahoo!'s content optimization technology, which was developed in Yahoo! Labs. The new technology has proven to be a powerful driver of user engagement, a key metric of Yahoo!'s ability to deepen its relationship with its audience of more than 600 million visitors, as click-through rates on Today Module stories have increased 160 percent to date.
Breakthrough Innovations in Search
Yahoo! Labs has helped power numerous Yahoo! innovations in search, including:
* Techniques for understanding user intent and the relevance of search results
* Yahoo!'s Search Pad, which captures, organizes, saves, and shares search results
* Yahoo!'s first-to-market "Search Assist," which gives people search suggestions as they type
* The "Trending Now" module on the Yahoo! homepage, which highlights the most popular and relevant search topics on Yahoo!
Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6394898&lang=en
Yahoo! Prevails in Eastern District Texas in Bright Response Patent Case
SUNNYVALE, Calif. -- Yahoo! (NASDAQ:YHOO) issued the following statement related to the Bright Response Patent Case filed in Eastern District Texas.
"We are pleased with the outcome of the case and the jury's decision. We believed we did not infringe and that the patent was invalid, and we are delighted that the jury found in Yahoo!'s favor on both accounts. Yahoo! respects intellectual property and will continue to protect its freedom to operate by defending itself against meritless claims."
About Yahoo!
Yahoo! attracts hundreds of millions of users every month through its innovative technology and engaging content and services, making it one of the most visited Internet destinations and a world-class online media company. Yahoo!'s vision is to be the center of people's online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! is headquartered in Sunnyvale, California. For more information, visit pressroom.yahoo.com or the company's blog, Yodel Anecdotal (yodel.yahoo.com).
"We are pleased with the outcome of the case and the jury's decision. We believed we did not infringe and that the patent was invalid, and we are delighted that the jury found in Yahoo!'s favor on both accounts. Yahoo! respects intellectual property and will continue to protect its freedom to operate by defending itself against meritless claims."
About Yahoo!
Yahoo! attracts hundreds of millions of users every month through its innovative technology and engaging content and services, making it one of the most visited Internet destinations and a world-class online media company. Yahoo!'s vision is to be the center of people's online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! is headquartered in Sunnyvale, California. For more information, visit pressroom.yahoo.com or the company's blog, Yodel Anecdotal (yodel.yahoo.com).
Yahoo! to Participate in Upcoming Investor Conference
Live Webcast Available
WHAT: Scott Burke, vice president, User Data and Analytics, will participate in a question and answer session at the Pacific Crest Technology Leadership Forum Conference.
WHEN: The session is scheduled to begin at 2:30 p.m. MT / 4:30 p.m. ET on Tuesday, August 10, 2010.
HOW: A live webcast of the event will be available on the Investor Relations website at:
http://yhoo.client.shareholder.com/events.cfm?CalendarID=5
About Yahoo!
Yahoo! attracts hundreds of millions of users every month through its innovative technology and engaging content and services, making it one of the most trafficked Internet destinations and a world class online media company. Yahoo!'s vision is to be the center of people's online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! is headquartered in Sunnyvale, California. For more information, visit http://pressroom.yahoo.com or the company's blog, Yodel Anecdotal (http://yodel.yahoo.com).
WHAT: Scott Burke, vice president, User Data and Analytics, will participate in a question and answer session at the Pacific Crest Technology Leadership Forum Conference.
WHEN: The session is scheduled to begin at 2:30 p.m. MT / 4:30 p.m. ET on Tuesday, August 10, 2010.
HOW: A live webcast of the event will be available on the Investor Relations website at:
http://yhoo.client.shareholder.com/events.cfm?CalendarID=5
About Yahoo!
Yahoo! attracts hundreds of millions of users every month through its innovative technology and engaging content and services, making it one of the most trafficked Internet destinations and a world class online media company. Yahoo!'s vision is to be the center of people's online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! is headquartered in Sunnyvale, California. For more information, visit http://pressroom.yahoo.com or the company's blog, Yodel Anecdotal (http://yodel.yahoo.com).
A dissenting view on the Yahoo - New York Times merger
The reactions to the New York Times - Yahoo merger announcement this morning were predictably brutal. "The best corporate merger since AOL-TimeWarner," TechCrunch wrote. On the radio this morning, one of the commentators talked about "the blind leading the crippled," and joked that they should both merge with General Motors so we could "get all the deadwood together in one place." The impromptu picketing of Yahoo headquarters by angry Flickr users probably didn't help.
I have a different take on the deal, though. After years of failed "new media" ventures based more on hope than synergy, I think this one might actually make business sense. Here's why:
No more paid content fantasies. The Times had been headed down the road toward making its content paid-only for anyone reading more than a few articles a month. In my opinion, this was a huge roll of the dice that could have destroyed the company's long-term prospects. The Times online edition is the most popular newspaper site in the US, and has been very gradually closing the gap with CNN, the US online news leader. Moving to a paid model would have cut the Times audience very substantially, leaving some other news operation to seize the number one position. As we know from other areas of the web, there are very strong network effects online. Once the Times surrendered the online traffic lead, I think its role as the newspaper of record in the US would have gradually been lost.
No more Yahoo search fantasies. Yahoo has had a terrible time deciding what sort of company it wants to be. For a long time it was supposed to be a "new media" company, which apparently meant it had the business practices of a film studio without the cool movie premieres. Many people in Silicon Valley still think of Yahoo as the failed Google wannabe, which is kind of like criticizing Sweden for failing to be Germany.
Unfortunately, Yahoo has been feeding that comparison lately with radio ads touting the benefits of Yahoo search. One was a scenario about a woman who was able to use search to find where a movie was playing, but not the actual showing times of the movies. Let's do a reality check, gang. Have you ever looked up a movie online? Do you know how hard it is to confirm where a movie is playing without also finding the showtimes? The effect of the ad is to position Yahoo as the search engine for stupid people.
And besides, it put the focus back on search, where Yahoo is destined to be an also-ran forever. The company shouldn't drop that business (it generates a lot of cash), but it's not the future engine of Yahoo's growth.
So, what is Yahoo's future? I think its biggest strength, what we used to call in business school its "core competence," is its ability to pair brand ads with content. Yahoo is world class in its ability to work with major brand advertisers to match their online ads with words and pictures that attract the people they want to target. It's not as sexy a business as search advertising (because the revenues and growth rates are not as good), but it's a real business and Yahoo does it better than anyone else I know of.
Yahoo's challenge, in my opinion, has been that not all of its content is top quality, so some of its sites are not as attractive to advertisers as they should be. In places where Yahoo has great content, such as Yahoo Finance, the engine seems to work very nicely. In other areas, Yahoo's content is very me-too, and so are the results.
The synergy. The New York Times' challenge is that it has great content but can't make the online audience large enough to pay for its huge editorial staff (the Times currently reaches 1.25 percent of global Internet users each day, according to Alexa). Yahoo's challenge is that it has huge reach (27% daily reach of global Internet users) but inconsistent quality. Pair the Times' outstanding content with Yahoo's reach and advertising expertise, and maybe you could make the world's most powerful online publisher.
Anyway, that's what the merger's going to test.
Next steps: Clear the decks. To make the merger work, both companies are going to need to focus on what they do best, which means paring away the other businesses they've added in the past as diversification experiments. In the NYT's case, that means letting go of a lot of other media properties the company has picked up over the years. There's going to be just one national news leader, not three, and it doesn't make sense to keep on paying full editorial staffs at several different places, many of them duplicating each others' work.
And at Yahoo, that means stepping back from being an internet conglomerate. Search is important as an on-ramp to quickly get eyeballs to the content of the new Yahoo, but it's not the long-term goal in itself. A friend at Yahoo told me the other day that a third of the company would probably quit if Yahoo decided to focus on publishing. My thought: that might be better than gradually bleeding the best and the brightest throughout the company as they lose faith in Yahoo's overall direction.
A human resources executive at Apple once listened to employees complaining about a reorganization, and then said, "when the caravan starts moving, the dogs all bark." It was a heartless comment, but he had a point. In that spirit, the picketing by Flickr users is probably a sign of healthy change.
Or it would be if any of this post were true. But it's April 1, and I'm indulging in a little bit of tech industry fantasy. In this case, though, I'd call it a dream.
Memories of past April Firsts:
The tech industry bailout (link)
iPhones worn as body piercings (link)
Spitr: Twitter meets telepathy (link)
Sprint and Google, a match made in Kansas (link)
I have a different take on the deal, though. After years of failed "new media" ventures based more on hope than synergy, I think this one might actually make business sense. Here's why:
No more paid content fantasies. The Times had been headed down the road toward making its content paid-only for anyone reading more than a few articles a month. In my opinion, this was a huge roll of the dice that could have destroyed the company's long-term prospects. The Times online edition is the most popular newspaper site in the US, and has been very gradually closing the gap with CNN, the US online news leader. Moving to a paid model would have cut the Times audience very substantially, leaving some other news operation to seize the number one position. As we know from other areas of the web, there are very strong network effects online. Once the Times surrendered the online traffic lead, I think its role as the newspaper of record in the US would have gradually been lost.
No more Yahoo search fantasies. Yahoo has had a terrible time deciding what sort of company it wants to be. For a long time it was supposed to be a "new media" company, which apparently meant it had the business practices of a film studio without the cool movie premieres. Many people in Silicon Valley still think of Yahoo as the failed Google wannabe, which is kind of like criticizing Sweden for failing to be Germany.
Unfortunately, Yahoo has been feeding that comparison lately with radio ads touting the benefits of Yahoo search. One was a scenario about a woman who was able to use search to find where a movie was playing, but not the actual showing times of the movies. Let's do a reality check, gang. Have you ever looked up a movie online? Do you know how hard it is to confirm where a movie is playing without also finding the showtimes? The effect of the ad is to position Yahoo as the search engine for stupid people.
And besides, it put the focus back on search, where Yahoo is destined to be an also-ran forever. The company shouldn't drop that business (it generates a lot of cash), but it's not the future engine of Yahoo's growth.
So, what is Yahoo's future? I think its biggest strength, what we used to call in business school its "core competence," is its ability to pair brand ads with content. Yahoo is world class in its ability to work with major brand advertisers to match their online ads with words and pictures that attract the people they want to target. It's not as sexy a business as search advertising (because the revenues and growth rates are not as good), but it's a real business and Yahoo does it better than anyone else I know of.
Yahoo's challenge, in my opinion, has been that not all of its content is top quality, so some of its sites are not as attractive to advertisers as they should be. In places where Yahoo has great content, such as Yahoo Finance, the engine seems to work very nicely. In other areas, Yahoo's content is very me-too, and so are the results.
The synergy. The New York Times' challenge is that it has great content but can't make the online audience large enough to pay for its huge editorial staff (the Times currently reaches 1.25 percent of global Internet users each day, according to Alexa). Yahoo's challenge is that it has huge reach (27% daily reach of global Internet users) but inconsistent quality. Pair the Times' outstanding content with Yahoo's reach and advertising expertise, and maybe you could make the world's most powerful online publisher.
Anyway, that's what the merger's going to test.
Next steps: Clear the decks. To make the merger work, both companies are going to need to focus on what they do best, which means paring away the other businesses they've added in the past as diversification experiments. In the NYT's case, that means letting go of a lot of other media properties the company has picked up over the years. There's going to be just one national news leader, not three, and it doesn't make sense to keep on paying full editorial staffs at several different places, many of them duplicating each others' work.
And at Yahoo, that means stepping back from being an internet conglomerate. Search is important as an on-ramp to quickly get eyeballs to the content of the new Yahoo, but it's not the long-term goal in itself. A friend at Yahoo told me the other day that a third of the company would probably quit if Yahoo decided to focus on publishing. My thought: that might be better than gradually bleeding the best and the brightest throughout the company as they lose faith in Yahoo's overall direction.
A human resources executive at Apple once listened to employees complaining about a reorganization, and then said, "when the caravan starts moving, the dogs all bark." It was a heartless comment, but he had a point. In that spirit, the picketing by Flickr users is probably a sign of healthy change.
Or it would be if any of this post were true. But it's April 1, and I'm indulging in a little bit of tech industry fantasy. In this case, though, I'd call it a dream.
Memories of past April Firsts:
The tech industry bailout (link)
iPhones worn as body piercings (link)
Spitr: Twitter meets telepathy (link)
Sprint and Google, a match made in Kansas (link)
Yahoo! Announces new Yahoo! Mobile for iPhone and Other Mobile Devices
Announced at Mobile World Congress in February, Yahoo! Mobile for the Web is now available across more than 300 devices with HTML-enabled mobile browsers by visiting http://new.m.yahoo.com, while the Yahoo! Mobile iPhone app is now available in the Apple iPhone App Store. Both are currently available in eight countries across Europe, Asia and the Americas, including the U.S., Canada, the U.K.,
Yahoo! Announces Launch of its New Mobile Service
Announced at Mobile World Congress in February, Yahoo! Mobile for the Web is now available across more than 300 devices with HTML-enabled mobile browsers by visiting http://new.m.yahoo.com, while the Yahoo! Mobile iPhone app is now available in the Apple iPhone App Store. Both are currently available in eight countries across Europe, Asia and the Americas, including the U.S., Canada, the U.K.,
Yahoo Launched Mobile Application
Yahoo! came up today with the latest version of its Yahoo! Mobile client. Now the app is supported by the followin branded handsets: Nokia, RIM, Samsung, Sony Ericsson, Motorola and other Windows Mobile devices.The software will be released in Q2 of 2009, but for those interested a beta version is currently available for download. Features of it include: * Integrated Opera Mini 4.2 * Search
Yahoo! Go now available for the BlackBerry Bold
Yahoo! launches their Go application version 3.0.47 and allows you to enjoy the best of the Internet on your phone for free — such as send email, upload photos, download maps, get stock quotes, and get breaking news. This new version of Yahoo! Go includes support for the BlackBerry Bold.Yahoo! Go now runs on over 330 phones worldwide, including many Windows Mobile Devices. You can download the
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