LG INTRODUCES WORLD’S FIRST NEAR FULL HD 3D NOTEBOOK

LG Electronics (LG) announced the world’s first premium notebook offering cinematic 3D experience at near Full HD quality. To deliver an immersive 3D experience while rendering high-quality movies, games and graphics, the LG A510 features a hardware combination never before offered on a notebook: 15.6-inch Full HD 3D LED LCD display powered by Intel? Core™ i7 Processor and NVIDIA? GeForce? GT 425M graphics card with 1GB of dedicated DDR3 video memory.

“3D is increasingly becoming a common part of the home entertainment landscape so it’s against this backdrop that we’re working to make this technology better and more accessible for consumers,” said Dr. Skott Ahn, President and CEO of LG Electronics Mobile Communications Company. “As more and more people consume content and interact via portable screens, we think this is a natural next step for business travelers, college students and small office/home office owners. And we put the entire package in a beautifully-designed chassis because we don’t think high-tech has to be a dull grey pizza box.”

The A510 ships with polarized glasses for easier portability. A set of clip-on 3D lenses are also included for regular glasses-wearers. Beyond the visual, the notebook boasts SRS TruSurround HD for the ultimate immersive audio experience for movies and games.

With much of the content in the 3D world still in development, LG equipped the notebook with TriDef software which converts 2D into 3D content on demand. Using TriDef, viewers can see all their favorite shows and movies in up-converted 3D as soon as their LG A510 is unboxed.

This high-tech workhorse also boasts a unique design that is sure to please both tech-savvy and style-conscious consumers. An attractive metallic look with unique exterior finish and subtle LED lighting around the touchpad that changes color according to the system status add a distinctive look. The LG A510 is available in two colors: blue-black and champagne gold.

The LG A510 offers additional convenience with a collection of smart features and applications. The LG Smart Pack, LG’s unique software suite for notebooks, always ensures that the LG A510 is operating at peak performance. And a LED fingerprint reader can be programmed to provide quick and easy access to the most frequently used programs and websites, while also making it easier to log in.

LG will roll out this premium notebook in Asia, South America, the Middle East and Africa starting in October 2010.

About LG Electronics, Inc.
LG Electronics, Inc. is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing more than 80,000 people working in over 115 operations around the world. With 2009 global sales of 55.5 trillion Korean Won (43.4 billion US Dollars), LG comprises of five business units – Home Entertainment, Mobile Communications, Home Appliance, Air Conditioning and Business Solutions. LG is one of the world’s leading producers of flat panel TVs, audio and video products, mobile handsets, air conditioners and washing machines. LG has signed a long-term agreement to become both a Global Partner of Formula 1™ and a Technology Partner of Formula 1™. As part of this top-level association, LG acquires exclusive designations and marketing rights as the official consumer electronics, mobile phone and data processor of this global sporting event. For more information, please visit www.lg.com.

About LG Electronics Mobile Communications Company
The LG Electronics Mobile Communications Company is a leading global mobile communications and information company. With its cutting-edge technology and innovative design capabilities, LG creates handsets that provide an optimized mobile experience to customers around the world. LG is pursuing convergence technology and mobile computing products, while continuing its leadership role in mobile communication with stylish designs and smart technology. For more information, please visit www.lg.com.

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